We manage your marketing campaigns and distribute your promotional content across Africa's advisor, wholesaler, and institutional channels — backed by 30+ years of market experience no newcomer can replicate.
BonCor FMS is a specialist marketing services provider with a strong footprint across Southern and East Africa. We manage marketing campaigns and distribute promotional content for guaranteed product providers, mutual fund managers, and investment platforms.
We work exclusively on behalf of asset managers, executing and distributing the campaigns and content you supply — with no product bias and no competing agenda. Our only measure of success is yours.
"At BonCor, we believe that doing good in business is good business, and we are dedicated to empowering our partners in achieving lasting success."
BonCor LeadershipCampaign management and promotional content distribution for capital-guaranteed and protected investment solutions, reaching advisors and institutions on your behalf.
Campaign management and promotional content distribution for local and international collective investment schemes, executed across Southern and East African markets.
Campaign management and content distribution that builds adviser awareness and engagement for LISP and investment platforms.
Our marketing campaign management and promotional content distribution services help asset managers expand their reach into new markets across Africa. Every campaign is executed by people who know the industry from the inside.
Entering a new African market without local marketing knowledge is expensive and slow. We manage and execute the campaigns that introduce your promotional content to new markets, quickly and correctly.
Enquire now →Your promotional content shared across the right channels — advisors, wholesalers, and institutions. Our distribution network spans 10+ African markets and takes years to build. You get it from day one of our partnership.
Enquire now →Every campaign is executed within the compliance parameters your team sets. We manage approval workflows and content distribution across 10+ African jurisdictions, so your marketing moves at the pace your business needs.
Enquire now →Make your funds memorable to advisors who see hundreds. We manage targeted campaigns that distribute your performance story and investment philosophy — using the content and materials you supply — in language that resonates.
Enquire now →Drive adviser awareness and engagement with platform marketing campaigns that speak the industry's language. We understand the full promotional landscape and where your platform fits within it.
Enquire now →From campaign setup to ongoing coordination, we handle the operational and distribution detail so you can focus on performance. Full execution support from launch through to scale.
Enquire now →By partnering with BonCor you gain a dedicated ally who is invested in your success — not a service provider who moves on after the contract is signed.
We have spent 30+ years building marketing and promotional channels across financial advisors, wholesalers, pension funds, and institutions in Southern and East Africa. That network of channels is not something you can replicate quickly, and it is yours from day one of our partnership.
We do not recycle templates. Every marketing campaign is built from scratch around your objectives, target audience, and the content you supply. You get execution that fits, not a generic template.
Our long-standing connections with advisors and institutions are built on a foundation of transparency and consistency. When we distribute your campaign content, it carries credibility that a cold approach never could.
We are committed to ethical, sustainable marketing execution. We only take mandates where we genuinely believe we can deliver. That selective approach protects our reputation, and by extension, yours.
Our leadership brings 30+ years of industry experience from roles at Standard Bank, Sanlam, Old Mutual, and Virgin Management, paired with an evolving qualification set spanning international trade, project management, and applied AI for business — strategic thinking that stays current.
"We work closely with our clients to understand their campaign objectives and target audience, and execute bespoke marketing campaigns that deliver tangible results."
BonCor FMS · Our ApproachDoctoral candidate with an MBA and Master's in International Trade, alongside advanced diplomas in Project Management and AI for Business.
BonCor FMS gave us immediate access to marketing and promotional channels that would have taken us years to build on our own. Their understanding of the local market and the campaigns they execute are genuinely difficult to replicate.
What sets BonCor FMS apart is that they operate as a true extension of our team. They understand our campaign objectives, they speak our language, and they execute our promotional content to advisors in a way that builds long-term confidence in our products.
Navigating marketing execution across multiple African markets is complex. BonCor FMS's disciplined campaign coordination meant we could expand confidently, knowing that every step was handled correctly and transparently.
East African markets offer significant growth opportunities for asset managers. Understanding the promotional landscape and building the right campaign channels is critical to success.
The case for using a specialist marketing services partner versus building an in-house team, and why the Africa context makes the decision particularly compelling.
South Africa's Protection of Personal Information Act has meaningful implications for how asset managers collect, process, and manage client data across their distribution activities.
This is not just a tagline. It shapes every decision we make: which mandates we take, how we engage with advisors, how we execute your campaigns, and how we measure our own success.
When your fund grows, so do we. That alignment of incentives is the foundation of every BonCor partnership.
"We believe the best marketing campaigns are built on trust, expertise, and an honest understanding of what your business needs to communicate."
BonCor LeadershipPartner with BonCor FMS for effective, compliant, and sustainable marketing execution tailored to your objectives.
Whether you are an asset manager looking to expand your marketing reach into Africa, or a partner exploring a promotional collaboration, we want to hear from you.
Send us a message
We'll get back to you within one business day.